City of Carbondale Announces Branding Campaign

NEWS RELEASE
City of Carbondale, Illinois
March 27, 2017

THE CITY OF CARBONDALE ANNOUNCES COMMUNITY-WIDE BRANDING CAMPAIGN

FOR IMMEDIATE RELEASE

CARBONDALE – The City of Carbondale is excited to announce its hired North Star Destination Strategies, Inc. to develop a city-wide brand. But, we need your help uncovering and telling Carbondale’s unique story.

The branding process includes both quantitative and qualitative research that will be gathered from focus groups, community meetings, survey instruments and interviews with local and regional leaders.

What makes Carbondale so unique? We want to hear from you.

To get involved and learn more about this project, visit www.brandingcarbondaleil.com

North Star is located in Nashville, Tenn. where they work exclusively on community and state-wide branding campaigns. In the past 16 years, North Star has completed more than 200 unique branding projects.

If you have questions or would like more information, contact Carbondale Public Relations Officer Amy Fox at (618) 559-1939 or afox@explorecarbondale.com

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